Articles
Payments Firms: Strategic Risk Management for Sustainable Growth
Aug 12, 2025

Suresh Iyer
Managing Partner, JHS USA
Executive Summary
The payments industry stands at an inflection point where explosive growth opportunities collide with unprecedented regulatory scrutiny. Payment service providers face a stark reality: fraud losses reached $8.8 billion in 2022 (up 49% from 2021), while enforcement actions against over 10 payments firms resulted in $200+ million in fines over three years.
This convergence of growth and risk demands strategic transformation. Leading firms are discovering that robust risk management frameworks don't constrain growth—they enable it. Effective risk management creates competitive differentiation, builds customer trust, enables efficient capital deployment, and positions firms for sustainable expansion in an increasingly regulated marketplace.
This analysis examines critical risk management imperatives for payments firms balancing rapid growth with regulatory compliance, operational resilience, and customer protection.
The Growth-Risk Integration Paradigm
Paradigm Shift in Regulatory Thinking
Recent regulatory actions by the Department of Justice, Federal Trade Commission, and Consumer Financial Protection Bureau signal a fundamental shift from reactive enforcement to proactive risk prevention. Regulators now scrutinize not just compliance outcomes but the quality of risk management processes themselves.
Enforcement Action Drivers:
Insufficient merchant due diligence processes
Poor adherence to industry payment standards
Deceptive customer enrollment programs
Erroneous charges and fee structures
Expensive exit fees and inactive account charges
Inadequate fraud prevention controls
Weak safeguarding of customer funds
Financial and Operational Impact:
The costs of regulatory failures extend far beyond immediate fines. When enforcement actions are issued as consent orders, remediation typically requires more than five years to complete, with annual run rates exceeding $100 million for the largest players. Even more concerning: post-remediation risk and compliance programs typically cost 35-50% more than comparable peer programs, creating permanent cost disadvantages.
Beyond direct costs, regulatory actions create lasting reputational damage, limit market expansion opportunities, restrict product innovation capabilities, increase insurance premiums, and complicate partnership negotiations.
Wind-Down Planning: The Critical Weak Link
Effective risk management frameworks promote financial resilience by identifying and assessing risks and quantifying resources needed to cover them. Yet wind-down planning remains underdeveloped across the industry.
Payment firms must develop comprehensive wind-down plans addressing:
Liquidity trigger identification and thresholds
Customer fund protection mechanisms
Critical service continuity during wind-down
Intragroup dependency management
Regulatory notification protocols
Communication strategies for stakeholders
Failed payment firms averaged 65% shortfalls in customer funds over a five-year period, highlighting critical gaps in safeguarding and wind-down preparedness.
Operational Risk Management vs. Compliance-Driven Discovery
Operational Risk Excellence
Leading payment service providers implement comprehensive operational risk frameworks that integrate security, fraud prevention, and customer protection:
Multi-Layered Authentication:
Biometric identification (fingerprint, facial recognition)
Real-time behavioral analysis
Device fingerprinting and geolocation
Transaction pattern recognition
Out-of-pattern activity detection
AI/ML-Powered Fraud Prevention:
Real-time transaction monitoring analyzing millions of data points
Machine learning models adapting to emerging fraud patterns
Predictive analytics identifying high-risk transactions before completion
Network analysis detecting coordinated fraud rings
Anomaly detection flagging unusual account behavior
Seamless Customer Experience:
Friction-right approach balancing security with convenience
Transparent communication about security measures
Proactive fraud alerts and education
Simple dispute resolution processes
Clear explanation of protective measures
Compliance-Driven Requirements
Regulatory requirements continue evolving, demanding enhanced safeguarding and operational resilience:
Customer Fund Protection (Effective 2026):
Mandatory segregation of customer funds from operational accounts
Daily reconciliation and verification procedures
Monthly reporting on safeguarding measures
Enhanced audit requirements
Board-level oversight and accountability
Operational Resilience Mandates:
Important business service identification
Impact tolerance definition for critical services
Scenario testing and validation
Third-party dependency mapping
Crisis management and communication protocols
Enhanced Due Diligence:
Comprehensive merchant onboarding processes
Ongoing monitoring of merchant activities
Risk-based approach to customer verification
Enhanced AML/KYC procedures
Regular review and updating of risk assessments
Critical Risk Areas and Mitigation Strategies
Enterprise Risk Management Integration
Strategic Priorities:
Risk Appetite Framework: Clearly defined risk appetite statements aligned with business strategy, quantified risk limits across key categories, escalation protocols when approaching limits, and regular board review and adjustment.
Three Lines of Defense Model: Business units owning and managing risks, independent risk management function providing oversight, internal audit providing independent assurance, and clear accountability and reporting lines.
Risk Culture Development: Tone from the top emphasizing risk awareness, training and education programs, open communication about risk issues, rewards for identifying and escalating risks, and consequences for risk management failures.
Fraud and Financial Crime Prevention
Account Takeover (ATO) Prevention:
Multi-factor authentication requirements
Device and location verification
Behavioral biometrics analysis
Real-time alerts for suspicious activity
Account recovery procedures with enhanced verification
Authorized Push Payment (APP) Fraud:
Enhanced payee verification processes
Transaction delay and confirmation for large or unusual payments
Customer education on common scam tactics
Confirmation of Payee (CoP) implementation
Rapid response protocols for reported fraud
Anti-Money Laundering (AML):
Risk-based customer due diligence
Transaction monitoring and suspicious activity detection
Enhanced due diligence for high-risk customers
Regular training for staff on AML requirements
Independent testing and validation of AML controls
Technology and Cyber Risk
Cybersecurity Framework:
Comprehensive information security program
Regular vulnerability assessments and penetration testing
Incident response and crisis management plans
Third-party security assessments
Continuous monitoring and threat intelligence
Data Protection:
Encryption of sensitive data at rest and in transit
Access controls and privileged user management
Data retention and destruction policies
Privacy impact assessments for new products
Compliance with state and federal privacy regulations
System Resilience:
High availability architecture
Disaster recovery and business continuity planning
Regular testing of recovery procedures
Capacity planning and performance monitoring
Change management controls
Third-Party Risk Management
Payment firms increasingly rely on third-party service providers for critical functions, creating concentration risk and operational dependencies.
Comprehensive Third-Party Framework:
Pre-engagement due diligence and risk assessment
Contractual provisions addressing risk management and compliance
Ongoing monitoring of third-party performance
Regular audits and control attestations (SOC 2, ISO 27001)
Exit strategies and alternative provider identification
Incident response coordination
Regulatory reporting for material third-party failures
Strategic Implementation Framework for Payment Services Leaders
Building Competitive Advantage Through Risk Excellence
Strategic Integration:
Risk-Enabled Growth: Risk management teams involved in strategic planning, risk considerations in product development, risk-adjusted return on capital metrics, and scenario analysis informing strategic decisions.
Operational Excellence Enhancement:
Process Optimization: Streamlined KYC/AML processes reducing friction, automated monitoring reducing manual review, exception-based workflows improving efficiency, and continuous improvement culture.
Technology Investment: Modern risk management platforms, integrated data and analytics capabilities, API-based connectivity with partners, and cloud-based scalability and flexibility.
Talent Development: Risk management expertise recruitment, training programs on emerging risks, cross-functional collaboration opportunities, and career development paths in risk functions.
Regulatory Relationship Management
Proactive Engagement:
Regular dialogue with supervisory authorities
Transparent communication about risk issues
Early notification of material changes or incidents
Seeking guidance on novel products or approaches
Demonstrating commitment to compliance culture
Regulatory Intelligence:
Monitoring regulatory developments and trends
Participating in industry working groups
Analyzing peer enforcement actions
Adapting frameworks to evolving expectations
Scenario planning for potential regulatory changes
Future Outlook and Conclusions
The payments industry transformation continues accelerating, driven by technological innovation, changing customer expectations, and evolving regulatory frameworks. Firms that successfully integrate risk management into their growth strategies will capture competitive advantages while those treating risk management as pure compliance cost will face increasing challenges.
Emerging Risk Areas:
Digital Assets and Crypto: As payments firms expand into digital assets, regulatory frameworks continue developing. Firms must balance innovation with robust controls addressing volatility, custody, AML/KYC, consumer protection, and operational resilience.
Embedded Finance: As financial services embed into non-financial platforms, new risks emerge around oversight, customer protection, data privacy, operational dependencies, and regulatory clarity.
Real-Time Payments: Faster payment systems reduce fraud detection windows, increase operational complexity, require enhanced monitoring, and demand immediate incident response capabilities.
Cross-Border Expansion: International growth introduces multi-jurisdictional compliance, foreign exchange risks, varied regulatory expectations, and complex operational structures.
Success Requires:
Proactive Compliance Culture: Risk awareness embedded throughout organization, open communication about issues, learning from incidents, and continuous improvement mindset.
Technology-Enabled Monitoring: Real-time risk dashboards, predictive analytics and AI, automated controls and testing, and integrated data platforms.
Customer-Centric Fraud Prevention: Balancing security with experience, transparent communication, education and awareness, and rapid response to issues.
Strategic Regulatory Engagement: Building trusted relationships, seeking guidance proactively, demonstrating commitment, and contributing to industry standards.
The payments firms thriving in 2025 and beyond will be those viewing risk management not as constraint but as strategic enabler—building trust with customers, confidence with regulators, and competitive differentiation in the marketplace.
About the Author
Suresh Iyer turns financial uncertainty into strategic clarity. With 25 years spanning Big Four audit leadership, corporate finance, and fractional CFO work, he guides publicly traded companies and high-growth startups through IPOs, complex transactions, and transformational growth—bringing technical precision and forward-thinking strategy to organizations that refuse to settle for reactive reporting.
JHS USA provides comprehensive risk management advisory, regulatory compliance, internal audit, and strategic planning services to payments firms, fintechs, and financial services companies navigating growth and regulatory transformation. Our team combines deep regulatory expertise with practical implementation experience to help clients build sustainable competitive advantages through risk excellence.
Contact JHS USA today to discuss your risk management and compliance strategy.
This report is for informational purposes only and does not constitute legal, regulatory, or financial advice. Organizations should consult with qualified professionals regarding their specific circumstances.
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